News from Truesilver Web Social Marketing
Why we buy Coca-Cola
In business we do have a habit on focusing on small (though often important) aspects of the big picture. Profit, closing the sale and advertising are talked about in their intricacies. Which sometimes makes it difficult to widen your vision and see the whole image. Lots of people talk about the psychology of marketing and […]
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My Top Ten of Business and Success Books
I’m often asked if there are any books I would recommend for certain things in business. Generally most people want to be able to sell more, be more efficient and generate more word of mouth. So if you’re looking for something these are the ones I would recommend to anyone looking to improve their skills… […]
Read the articleDiversification
Most people at the moment are looking at more inventive ways to generate more turnover and bring in more clients. Diversification often seems an easy way to achieve these things, but is it really? In big business terms diversification and creating another stream of income can an excellent way of using a well known brand […]
Read the articleThe 7 main areas of waste
Waste is a thief… Most of us think we understand waste, and we instinctively know that waste is a bad thing… we don’t like to throw things away, and most of us implement some form of recycling in our lives, be it at home or work, everything from glass collection points at supermarkets, to […]
Read the articleHow to Twitter Most of us have heard of Twitter, but so many people I speak to don’t know how to use it. So we thought we’d put together a little step by step tutorial to help you get on your way using this fantastic tool for promoting your business. What is it? Twitter is […]
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