News from Truesilver Web Social Marketing
Staying healthy when work gets busy
As business owners we’re often told we need more work-life balance. Not just for the sake of our families and relationships, but for health purposes as well. Sometimes, work does take over a little, so it can be useful to know your vitamins and know the effects of certain situations in order to make sure […]
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Newsletters – improve the impact of yours
… by simply improving the subject title! Imagine this… you’ve had a busy day. You’ve just dealt with a desk load of admin and you’re about to go home. A ‘bong’ sound tells you that an email has arrived in your inbox. You really, really want to go home. But you also want to make […]
Read the articleThe best marketing advice I ever received…
…Never sell on price! In the midst of the Supermarket Price Wars, and reading about Sainsbury’s joining the fray, I am reminded of Selling to Win by Richard Denny, sales trainer. His basic rule was “don’t sell on price!” When you sell on price, you devalue yourself and your product. When you sell only on […]
Read the articleGoogle Plus – Just another social media site?
When Google+ was released for testing 3 months ago, there was a bit of a Buzz (excuse the pun) And Google implemented the initial testing with it’s usual style of limited invitations. Personally, I think limiting the initial stage makes sound business sense as it means they can test it properly on a larger […]
Read the articleWhat type of business plan?
Business plans can be a great tool to keep you on track in your business and to help you answer lots of questions that may be you haven’t thought about. Though a lot of business owners don’t realise that there are different types of business plan for different purposes. The most common reasons to write […]
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