…Never sell on price! In the midst of the Supermarket Price Wars, and reading about Sainsbury’s joining the fray, I am reminded of Selling to Win by Richard Denny, sales trainer. His basic rule was “don’t sell on price!” When you sell on price, you devalue yourself and your product. When you sell only on […]
Also posted in Business, MarketingWhen I was first introduced to business networking, like most people I didn’t know what on earth the rules of the game were. I noticed a lot of people had their own style of introducing themselves to people and over the years it’s become pretty clear that everyone has a slightly different approach to what […]
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