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If you used to do this, now try this marketing strategy

The basic rules of marketing don’t change. Though many popular mediums are now online, the same rules that used to apply are still relevant today. It’s always been about: 1. Getting your marketing in front of the right people 2. Grabbing their attention 3. Compelling them to take action If anything, this process is some […]

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3 reasons you don’t need a website

It’s shocking really – A web designer talking about not needing a website?! However, I’ve spoken to a few people recently that have very old websites, or no website at all, and believe, rightly or wrongly, that their website isn’t an important part of their business. It’s vital to how we help clients to respect […]

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Useful translations of ‘marketing speak’ and what they really mean

Getting confused by marketing speak? Here’s some quick translations of what marketing people say and what they really mean for us people who remember a time before computers… Adwords What they mean is Google Adwords, which are adverts that appear at the top of Google that help drive traffic. If your marketing company is talking […]

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The Rise of Moving Advertising

As small business owners, we can often be amazed by the trends in big business advertising. Sometimes I spend quite a while wondering how their very expensive methods could be used in a small business format. Lately there has been an upsurge in powerful, emotional, and sometimes extremely moving, advertising. Could we aspire to translate […]

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Hootlet not working – solution

Hi all. Leigh Frost here. If you’re like us and you use the Hootlet a lot, this mornings change to Hootsuite may have left you a little frustrated – to say the least! Testing @HootSuite #Hootlet again. They claim links are appended to tweets, but it hasn't been working. Looking for other options. — Rick […]

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