Marketing

Generating more business though your website, emails, newsletters, telemarketing and 107 other ways of finding more customers

Truesilver’s new Web Design Office in Milton Keynes

Dated: 11 October 2017

Announcing our new office in Milton Keynes! With so many new clients coming from Milton Keynes and Buckinghamshire lately (partly because of the success of Business Buzz Networking in MK), we’ve decided we need a more permanent base there. We’re now in Norfolk House East, on the Third Floor. If you’re in Milton Keynes, looking […]

Also posted in Business, Social Media, Websites

What goals should you be setting for your social media?

Dated: 11 October 2016

We all know people who are high achievers and always seem to get what they want, and you can bet your bottom dollar they’ve got one thing in common – setting goals. It doesn’t work in all cases, of course. I once had a very clear goal of dating Mel Gibson, and that never happened… […]

Also posted in Social Media

If you used to do this, now try this marketing strategy

Dated: 20 August 2015

The basic rules of marketing don’t change. Though many popular mediums are now online, the same rules that used to apply are still relevant today. It’s always been about: 1. Getting your marketing in front of the right people 2. Grabbing their attention 3. Compelling them to take action If anything, this process is some […]

Also posted in Social Media

Useful translations of ‘marketing speak’ and what they really mean

Dated: 18 August 2015

Getting confused by marketing speak? Here’s some quick translations of what marketing people say and what they really mean for us people who remember a time before computers… Adwords What they mean is Google Adwords, which are adverts that appear at the top of Google that help drive traffic. If your marketing company is talking […]

Also posted in Business, Random

The Rise of Moving Advertising

Dated: 22 July 2015

As small business owners, we can often be amazed by the trends in big business advertising. Sometimes I spend quite a while wondering how their very expensive methods could be used in a small business format. Lately there has been an upsurge in powerful, emotional, and sometimes extremely moving, advertising. Could we aspire to translate […]